Gamescom 2021

Gamescom 2021 will be a ‘mixed’ event


Gamescom 2021 will take place with a reduced physical capacity and will be streamed online for the rest of the users.

Gamescom 2021 organizers announced that this year’s event will be held not only digitally, but in a mixed manner. The event, which was held only in digital environment last year, will take place in both digital and physical environments with a reduced physical capacity this year. Koelnmesse and the German Game Industry Association (GAME) on Thursday, 25-29 August He said he will compare fans and industry professionals again for this year’s show, which will take place in Cologne between.

Gamescom 2021 will be ‘mixed’

Gamescom 2021 will have an entertainment area designed to host fewer visitors than in previous years. A ‘digital queue system’ will be used to enable consumers to safely test the latest games. It will also include an arena with special programs such as esports competitions and cosplay shows, and an expanded business area for trade visitors. The event will start with Gamescom: Opening Night Live. The opening night, which reached two million viewers last year, will also be held this year.

“We are striving to make a gamescom event on the field again possible for game fans at the end of the summer,” said Felix Falk, Managing Director of GAME. “On this occasion, we will focus on super fans and on-site testing of this year’s games.”

“In addition, Gamescom 2021 will once again reach millions of people around the world with further enhanced digital offerings.”

Gamescom 2021 will be a 'mixed' event

Oliver Frese, CEO of Koelnmesse, commented: “To provide visitors and attendees of Gamescom 2021, our security concept. #B- SAFE4business I am sure we can already offer a safe trade fair experience with. This concept has been tested on smaller events. It also includes Gamescom 2020 and DMEXCO @home We will effectively bring fans, trade visitors and exhibitors online for Gamescom 2021, leveraging our experience at other trade shows, such as. Because one thing is clear; Hybrid events will shape the future.

This year’s Gamescom event will take place in both digital and physical environments. While it is done with a reduced physical capacity as the pandemic process continues around the world, it will not be a purely digital event. As Oliver Frese said, mixed activities can shape the future. So what are your opinions on this subject? Do not forget to mention it in the comments section.


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